Most Recent Work
Product Marketing Strategy & Digital Content Consultant
Mission
Product Marketing Strategy and Digital Content Consultancy
I’ve been a professional Marketing Consultant since 2007, with more recent work focused on Product Marketing . I believe in maintaining a positive mindset, creating partnerships with a purpose, and always striving for significant outcomes. When you work with me, you can expect cross-functional collaboration, transparency, multi-tiered go-to-market strategies and superior content experiences that drive awareness, engagement and .product adoption.
Most Recent Work
June 2022 - April 2023
Drawing upon previous product marketing experience, in this role I oversee the go-to-market (GTM) strategies and editorial development for cyber-related media solutions and programs across multiple brands to elevate awareness, drive adoption, build pipeline, and increase revenue.
September 2020 - June 2022
In this role I was tasked with creating best-in-class content to promote third-party supplier and partner media content. Providing strategy for increasing non-transactional revenue by way of corporate media channels.
Fall 2019 - Early 2020
This project is a great example of how I keep my clients’ best interests in mind, as I was charged with developing product marketing approaches, content, and communications for accommodation-specific solutions to increase adoption.
March 2014 - July 2019
Every industry is unique and requires a specific set of solutions. In this role I developed digital marketing strategies to increase sales learnings and improve overall user experience through digital content, namely video.